EcoMark analysis · Algo v3

Zero Hour - Join the campaign for climate and nature

Published 28 Aug 2026

Site history
C74#1 of 1 at publication

Automated EcoMark v3 approximation using technical crawl evidence, DNS, public policy/identity signals and a Green Web hosting check. Browser Run was blocked or incomplete, so the normal public HTML response was used instead. Analysis quality: good.

Algorithm v3 · Raw evidence

Improve

Start with these changes.

1

efficiency

Add long-lived cache headers to versioned static assets.

Lighter pages consume less bandwidth and device work and remain usable on slower connections.

2

sovereignty

Avoid concentrating most third-party delivery in one provider ecosystem.

A more portable and less concentrated stack gives organisations more control over technology and jurisdiction.

3

privacy

Move commonly used assets and services first-party where practical.

Minimising tracking and third-party disclosure reduces profiling and unnecessary visitor data exposure.

Breakdown

Evidence by category.

Efficiency

60
#1 of 1

3 pages · ~1310 KB measured/page · 37 resource references/page · 25% sampled assets cacheable.

Evidence and scoring

Evidence: 3 pages · ~1310 KB measured/page · 37 resource references/page · 25% sampled assets cacheable.

  • PayloadMeasured HTML and sampled asset payload is proportionate and optimised.10/20
  • JavaScriptReferenced JavaScript weight is kept proportionate.20/20
  • RequestsPages avoid excessive resource references and third-party connections.15/20
  • MediaImages and video avoid obvious loading and autoplay waste.10/20
  • Caching and compressionSampled static assets expose effective cache policy.5/20

Privacy

80
#1 of 1

0 known trackers · 0 tracking-style response cookies · 77% third-party resource references.

Evidence and scoring

Evidence: 0 known trackers · 0 tracking-style response cookies · 77% third-party resource references.

  • Behavioural trackingKnown advertising pixels and cross-site trackers are absent or minimised.20/20
  • Analytics minimisationAnalytics technology is absent or privacy-preserving and proportionate.20/20
  • Cookies and consentNon-essential response cookies are avoided before interaction.20/20
  • Third-party disclosureResource loading does not unnecessarily disclose visits to third parties.0/20
  • Invasive techniquesKnown session replay and similarly invasive tools are absent.20/20

Sovereignty

65
#1 of 1

1 US-headquartered visitor-facing provider ecosystems · 23% first-party assets · open technology 67/100 · no framework signal required/detected. DNS: NS rene.ns.cloudflare.com, stephane.ns.cloudflare.com · MX 1 aspmx.l.google.com, 5 alt1.aspmx.l.google.com.

Evidence and scoring

Evidence: 1 US-headquartered visitor-facing provider ecosystems · 23% first-party assets · open technology 67/100 · no framework signal required/detected. DNS: NS rene.ns.cloudflare.com, stephane.ns.cloudflare.com · MX 1 aspmx.l.google.com, 5 alt1.aspmx.l.google.com.

  • Provider jurisdictionObservable visitor-facing dependencies minimise reliance on US-headquartered platform ecosystems.15/20
  • Third-party geographyKnown non-EU third-party data exposure is minimised.20/20
  • Portable deliveryPages minimise proprietary embeds and platform-specific content dependencies.20/20
  • Supplier concentrationThird-party resource loading is not dominated by one provider ecosystem.0/20
  • Open technologyOpen standards, first-party delivery, open-source technology and public source code are preferred where practical.10/20

Accessibility

90
#1 of 1

2 semantic issues · 0 keyboard markup issues · 0% unlabelled controls · 100% raw/rendered text ratio.

Evidence and scoring

Evidence: 2 semantic issues · 0 keyboard markup issues · 0% unlabelled controls · 100% raw/rendered text ratio.

  • SemanticsHTML exposes basic language, heading and landmark structure.10/20
  • Keyboard accessMarkup avoids obvious keyboard-hostile interaction patterns.20/20
  • Forms and controlsForm controls expose labels or accessible names.20/20
  • Visual accessibilityViewport and media markup avoid obvious visual accessibility barriers.20/20
  • ResilienceMeaningful text remains present without relying entirely on client rendering.20/20

Responsibility

80
#1 of 1

Privacy ✓ · Cookies n/a · Terms ✓ · Accessibility ✗ · Contact/About ✓. Public registration IDs: UK company number 12846343. verified green hosting (Cloudflare). carbon.txt ✗ · 4/5 security headers.

Evidence and scoring

Evidence: Privacy ✓ · Cookies n/a · Terms ✓ · Accessibility ✗ · Contact/About ✓. Public registration IDs: UK company number 12846343. verified green hosting (Cloudflare). carbon.txt ✗ · 4/5 security headers.

  • Public accountabilityPrivacy, terms, accessibility, contact and applicable registration information are discoverable.15/20
  • Security basicsThe main response exposes sensible browser security headers.15/20
  • Consent designTracking and consent markup avoids obvious one-sided choice patterns.20/20
  • Supplier disclosureDetected material visitor-facing providers are reflected in discoverable privacy information.20/20
  • Sustainability evidenceGreen hosting, carbon.txt and public sustainability information provide discoverable evidence of digital sustainability practice.10/20